Roaring Into A New Start

While we’re off to a good start for 2016, Jaguar is too.

With an extravagant, black coloured setting, the atmosphere was filled with excitement as officials, guests and media partners alike await for the unveiling of the new Jaguar XE Sports Sedan held at the Bukit Kiara Equestrian Club. In the meantime, while waiting for the event to kick off, we feasted our eyes on the other models by Jaguar such as the XF, XJ, and F-Type accompanied with some beverages and canapes.

After a speech and an opening act with dancers clad in outfits as if they just popped out of a Bond movie, the moment we were waiting for had arrived.

Tuan Syed Mudzhar Syed Ali, Managing Director of Jaguar Land Rover (Malaysia) Sdn Bhd presenting his speech.

Built with a lightweight construction, super-style in design with luxurious interior, it is no wonder that we couldn’t get our eyes off the new Jaguar XE Sports Sedan(s) as they were driven out of the ‘garage’. And we were right there in front of them. It was lust all over. Yes, towards a car.

The Jaguar XE in fiery Italian Racing Red (Metallic).
Bluefire (metallic) – sleek and classy.
Exquisitely appealing in Polaris White (solid).

What caught our attention is that it is the smallest, lightest, stiffest and most aerodynamic Jaguar ever at Cd 0.26 (aerodynamic measurements), has double wishbone and Integral Link suspension for precise handling and supple ride and also Jaguar Drive Control with Eco, Normal, Winter and Dynamic modes. Which means, you can command your car to adapt to the driving conditions and situations. This means you’re in safe hands knowing that you won’t go overboard with steering, throttle and traction.

If you can’t wait to get your ‘paws’ on this newly released sports sedan, drop by your nearest Jaguar Land Rover showroom and choose out of three variants – Prestige(RM340,000*), R-Sport(RM365,000*) and S(RM580,000*) with nine different colours to pick from.

*Prices are selling price with 6% GST excluding insurance and road tax, subject to change without prior notice and valid only in Peninsula Malaysia

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